WHAT WE DO
Corelab is a social change workshop that drives and strengthens worthwhile initiatives.
Working with leading technologists, communicators, innovators and organizations, Corelab creates original projects or bolsters existing ones to help those who want to do good do it better.
The Corelab Creative team worked with Artist and Activist Gan Golan and top game designers to create and launch "Tax Evaders" - a throwback video game that shines a light on the all too familiar tactic of tax evasion by giant corporations. The game launched with a giant projection on Citibank in New York.
CAMPAIGN STRATEGY, RESEARCH, MESSAGING, CONTENT